Box Office Analysis - Justice League
We live in interesting times. Justice League grossed 96 million dollars in its opening weekend, yet all of the box office analysis of this past weekend are talking about it like Justice League is a disaster financially. How can this be? In what world can 96 million dollars be considered a flop. Sure maybe it performed below expectations or desires, but a disaster? A flop? How is that possible? So, it’s worth it to take a little bit of time and break down the box office results of Justice League this past weekend, to see exactly where it sits. (Note: nothing in this article is meant to be a review or commentary on the actual quality of the movie itself. Just a look at the business side of the movie) First of all, we need to take a look at the budget of Justice League . Justice League reportedly had an estimated budget of $300 million. And keep in mind that this is just the production cost. If you want to include the advertising budget, distribution cost, etc., traditional rul...