Irrelevant But Awesome

Note: Nothing in this article is intended to be a commentary on the quality of the new movie Cloverfield Paradox . It simply focuses on the business strategies behind the deal. Joel:  Last year during the Super Bowl, Netflix released a trailer for the movie Bright , a movie that would be released eleven months later in December of last year. This year, Netflix’s big trailer release was for Cloverfield Paradox , a movie that, much to everyone’s surprise, was released right after the game was over. Even for those that have been following the story of the third Cloverfield movie, this movie was entirely unexpected, but it’s release is a clever play on the part of both Netflix and Paramount, and is worth taking a closer look at. For those that don’t know, Cloverfield Paradox was originally a movie titled God Particle . It was an original movie that was later retroactively changed to serve as the third installment in the Cloverfield franchise. This isn’t a huge deal as the s...

Earlier today, a  243-page report  commissioned by the NFL was released. The outcome? The short of it was that footballs from the first half of the AFC Championship Game between the New England Patriots and Indianapolis Colts were, in fact, deflated to benefit the hometown Patriots. NE quarterback stood firm on the stance that he knew nothing of any sort of tampering on those footballs. The report released today says otherwise. Attorney Ted Wells led the investigation and said, " Based on the evidence, it also is our view that it is more probable than not that Tom Brady ... was at least generally aware of the inappropriate activities ... involving the release of air from Patriots game balls." The report named Jim McNally (the Officials Locker Room Attendant for the Patriots) and John Jastremski (Patriots' equipment assistant)  as taking part in "a deliberate effort to release air from Patriots game balls after the balls were examined by referees."  Wel...